Schneider Electric: Thought leadership on AI

Project

Dec 2023 - Apr 2024

Online articles focusing on the company’s use of AI to support sustainability

Details

Based on interviews with Schneider Electric executives and technical experts, I wrote a series of articles exploring how technologies such as generative AI and predictive analytics were helping businesses manage their energy usage more sustainably and efficiently.

The content examined how Schneider Electric is implementing the latest AI technology to enhance its services and support the global transition towards electric power. This included discussing the company's overall AI strategy, as well as specific examples of how the technology has delivered tangible benefits.

The project allowed Schneider Electric to convey its position as a thought leader and pioneer in using AI to support sustainable energy management. The strong interest it generated was evident in website traffic that exceeded the company's targets.

Jonathan has been essential to the success of our Digital Capabilities thought leadership blogging programme. As our preferred copywriter, he consistently delivered high quality content on complex topics, driving organic traffic well above our benchmark. I highly recommend Jonathan for any content creation needs.

— Romain Adde, Marcom Manager for Power Systems and Services at Schneider Electric