From sustainable energy to cloud computing, electric vehicles to AI apps, I help technology businesses talk about complex subjects in a language their audiences understand. I specialise in making technical topics clear and engaging, without dumbing down.
Working with clients such as Schneider Electric, Microsoft and Kantar, I draw on expert interviews, industry analysis and technical material to build compelling narratives – cutting through jargon to address real strategic and practical concerns. My background in journalism helps me identify the perspectives that matter to readers.
I can work with you to create white papers, long-form articles and reports that demonstrate thought leadership and industry authority – and drive conversations further through blogs and web content.
I take a similarly analytical approach to writing about other topics - from finance and healthcare to museums and local government.
You can see examples of my work on my copywriting portfolio page. Get in touch to learn more about these, and other projects I've worked on.
― Romain Adde, Marcom Manager for Power Systems and Services at Schneider Electric